About Us


Welcome to BOW - Boss on Wheels, where boldness meets elegance and individuality takes center stage. We are more than a brand; we are a movement dedicated to empowering people through exceptional products and experiences. Every creation at BOW is a celebration of resilience, authenticity, and the drive to break boundaries.
Our Story
BOW was born out of a dream to create something extraordinary: a brand that stands for strength, elegance, and determination. Our journey begins with our visionary founder whose story is one of inspiration and tenacity. Against all odds, despite his physical challenges, which have seen him wheelchair-bound at times, our founder has turned adversity into opportunity. That spirit gave birth to BOW, a brand that symbolizes resilience and ambition.
Since day one, our goal has been clear-to craft products that resonate with those who dare to be different. BOW isn't about selling things but is about making moments, building confidence, and being part of individuality in people. Each product represents a story capturing the crux of leading, inspiring, and thriving.
Vision and Mission
Vision:
Combining the fresh approach with heritage is all about redefining standards of excellence and providing incredible products that inspire confidence in and celebrate diversity.
Mission:
BOW strives to create experiences that empower people to live boldly. Delivering high-quality, inclusive products while promoting sustainability, creativity, and individuality is what we do at BOW. Every offer is a testament to the dedication of excellence and authenticity.
Why Choose BOW?
1. A Brand That Stands for Resilience
BOW is a sign of overcoming obstacles and making dreams come true. Our products are designed for the strong, confident, and authentic.
2. Diverse and Versatile Collections
Curated collections to fit the mood, personality, or occasion. From timeless pieces to bold, modern ones, BOW has what each quality-conscious individual seeking something unique needs.
3. Commitment to Quality
We strive for excellence at every step. From sourcing premium ingredients to ensuring impeccable craftsmanship, our products reflect our dedication to delivering the best.
4. Inclusivity and Empowerment
BOW celebrates diversity and empowers individuals to embrace their uniqueness. Our brand is for everyone who believes in living life unapologetically.
5. Sustainability at Heart
We're dedicated to safeguarding the earth through environmentally responsible actions. From sustainable sourcing to recyclable packaging, we believe luxury and responsibility walk together.
Our Products
1. Timeless Elegance
We offer our premium products so that they inspire confidence and make statements. Every product is designed with such detail that your everyday experiences become elevated.
2. Bold Innovation
We bring tradition into the modern day with products that are just as unique as the user himself. Our product range is a perfect combination of creativity, innovation, and a sense of timelessness.
What's Behind The Name: Boss on Wheels
The name BOW - Boss on Wheels is more than a brand; it’s a philosophy. It reflects the unstoppable spirit of our founder rana mudasasr and serves as a symbol of empowerment for everyone facing challenges. At BOW, we believe that being a “boss” is not just about power it’s about resilience, ambition, and the courage to lead.
Our Commitment to You
We keep our customers at the center of everything we do at BOW-from browsing collections to unboxing our great-looking products, we try to make every touch point great. That's what your trust empowers us to do-by innovating, improving, and exceeding.
Join the BOW Movement
We are a community, and not just a brand. You join the family when you choose BOW the authentic brand that values authenticity and creativity and empowers; stay tuned for new product launches, exclusive offers and inspiring stories. Share your journey with us using the hashtag, #BOSSonwheels, and connect like-minded people who share our vision.
Experience the difference
Find a brand that is more than just products; it's a lifestyle. BOW will help you make every moment extraordinary. If you want to make a statement, celebrate your individuality, or just be the best version of yourself, then BOW is your partner in success.
Thanks for choosing BOW - Boss on Wheels. To living boldly, leading with confidence, and inspiring greatness, we must create a world where strength knows no limits and individuality shines bright.